Privacy Policy
Privacy Policy for Herbexus.com
Effective Date: 27-09-2025
Herbexus.com (“Herbexus,” “we,” “our,” or “us”) is committed to protecting your privacy and safeguarding your personal information. This Privacy Policy explains in detail how we collect, use, disclose, and secure your information when you visit our website (the “Site”), purchase products, or otherwise interact with our services. We value your trust and want you to feel confident that your data is handled responsibly and transparently.
1. Contact Information
If you have any questions about this Privacy Policy, or if you would like to exercise your data protection
rights, please contact us:
• Email: info@herbexus.com
• Mailing Address: Herbexus LLC, 6921 Jasper Dr, Plano, TX 75074, USA.
2. Information We Collect
We collect both personal information (data that can identify you directly) and non-personal information (data that cannot directly identify you).
A. Device Information:
• Examples Collected: IP address, browser type, time zone, operating system, cookie identifiers, browsing patterns, search terms, and pages visited.
• Purpose: To optimize site functionality, perform analytics, detect fraud, and deliver relevant ads.
• How We Collect: Automatically via cookies, pixels, log files, tags, and third-party integrations.
B. Order Information:
• Examples Collected: Full name, billing and shipping address, payment details (credit/debit card numbers, PayPal, or other payment methods), phone number, and email address.
• Purpose: To process your order, provide invoices, confirm payment, arrange shipping, and provide customer support.
•Disclosure: Shared with trusted third-party service providers (Shopify, payment processors, logistics partners).
C. Customer Support Information:
• Examples Collected: Messages sent via email, chat, or phone calls.
• Purpose: To resolve queries, track service quality, and enhance customer experience.
D. Marketing & Communications Data
• Examples Collected: Email opt-in preferences, product wishlists, abandoned cart reminders, survey responses, and interactions with our newsletters.
• Purpose: To provide tailored promotions, discounts, product launches, and updates (only where legally permitted).
3. Minors:
Our Site is not directed to individuals under the age of 18. We do not knowingly collect data from minors. If we become aware that a child has submitted personal information, we will delete it immediately.
4. How We Use Your Information:
We use collected information for the following purposes:
1. Order Fulfillment: Processing payments, shipping, tracking orders, issuing invoices.
2. Customer Experience: Responding to inquiries, troubleshooting, personalization of the Site.
3. Marketing & Retargeting: Sending promotional communications, running ads across platforms (Facebook, Google, TikTok).
4. Security & Fraud Prevention: Detecting suspicious activities, verifying identities, blocking fraudulent transactions.
5. Legal Obligations: Meeting compliance requirements under GDPR, CCPA, and other applicable laws.
5. How We Share Your Information:
We do not sell your personal data. We share it only with:
• Service Providers: Shopify (store platform), ShipStation (shipping), Stripe/PayPal (payments), and marketing partners.
• Advertising Partners: Facebook, Google, TikTok (for personalized advertising).
• Legal Authorities: If required by law, regulation, or court order.
6. Behavioural Advertising:
We use targeted advertising to provide you with relevant promotions.
Examples include:
• Google Analytics – helps track browsing behavior.
• Facebook Pixel & TikTok Pixel – enable personalized ads.
You may opt out of targeted ads anytime by:
• Adjusting your ad preferences on Google, Facebook, or [TikTok].
•Using the Digital Advertising Alliance Opt-Out Tool.
7. Cookies and Tracking Technologies:
Cookies are small text files placed on your device. They help us remember your preferences, analyze traffic, and provide targeted marketing.
Types of Cookies We Use:
A. Strictly Necessary Cookies
• Ensure secure checkout, cart function, and account login.
• Without them, the Site cannot operate properly.
B. Performance & Analytics Cookies
• Collect information about how visitors use our Site.
• Example: Pages visited, time spent, referral sources.
• Help us improve performance and usability.
C. Functional Cookies
• Remember your preferences (currency, language, location).
• Enhance user experience.
D. Advertising & Social Media Cookies
• Track browsing across websites for interest-based advertising.
• Example: Facebook Pixel, TikTok Pixel, Google Ads.
Cookie Duration Examples:
• _secure_session_id → 24 hours
• cart → 2 weeks
• _shopify_y → 1 year
• secure_customer_sig → 20 years
• Facebook Pixel → Up to 2 years
Controlling Cookies
• Browser Settings: You can block or delete cookies via Chrome, Safari, Firefox, Edge.
• Ad Settings: Manage ad preferences on Google, Facebook, TikTok.
• Consent Banner: Depending on your location, our Site may display a cookie consent pop-up to manage acceptance or rejection of cookies.
8. Your Data Protection Rights:
Depending on where you live, you may have the following rights:
• Right to Access: Request a copy of your data.
• Right to Rectification: Correct inaccurate or incomplete information.
• Right to Erasure (“Right to Be Forgotten”): Ask us to delete your information.
• Right to Restrict Processing: Limit how we use your data.
• Right to Data Portability: Transfer your data to another provider.
• Right to Object to Marketing: Opt-out of promotional emails or targeted advertising.
• Right to Withdraw Consent: Where consent is the legal basis of processing.
For California residents (CCPA/CPRA):
• You may request disclosure of data collected about you.
• You may request deletion of personal data.
• You may opt out of data sharing for advertising.
• Herbexus does not sell personal data.
9. Data Retention:
We retain your information as long as:
• You have an active customer account.
• Your order history is required for warranties, legal obligations, or tax compliance.
• Necessary for fraud prevention and business analytics.
After this period, we securely delete or anonymize your data.
10. Security of Information:
We use SSL encryption, firewalls, and access controls to protect your information. Payment data is processed by PCI-DSS compliant providers (Shopify Payments, Stripe, PayPal).
No system is 100% secure, but we take industry-standard precautions to minimize risks.
11. International Data Transfers:
If you access our Site from outside the U.S., your data may be transferred to and processed in the U.S. and other jurisdictions with different data protection laws.
Where legally required, we use Standard Contractual Clauses (SCCs) to safeguard data transfers.
12. Do Not Track:
Our Site does not respond to “Do Not Track” signals, as industry standards are not yet finalized.
13. Changes to this Policy:
We may update this Privacy Policy from time to time to reflect new practices, technologies, or legal requirements. Updates will be posted here with a new “Effective Date.”
14. Complaints:
If you are not satisfied with how we handle your personal data:
1. Contact us directly at info@herbexus.com.
2. If unresolved, you may file a complaint with your local Data Protection Authority (if you are in the EU/UK) or relevant privacy regulator in your jurisdiction.